Tucked safely away in eBay’s Lab pages is a very useful tool that helps zero-in on the best combination of words to use in an item’s title. The tool, called “BayEstimator“, enables you to run queries against what people are actually searching for on eBay’s US site.
After you run your queries, be sure to pay attention to the category results too. As a test, I listed a “lot” of LP records, at first placing it in a lesser-used category. Compared to other LP lots I’d sold, page views were not very high, and I received no bids. I then switched to the more-used category, and ~viola~ page views immediately increased, and bids started coming in.
The reason the BayEstimator is still in eBay’s labs section is that it’s really in a kind of “beta” mode and as such, unsupported by eBay. But don’t let that stop you from trying this tool, which has proven to increase my listing’s prominence in search results. I’ve grown accustomed to the impact it has on the quantity of bids I receive.
BTW, take a look here to see what’s hot with eBay buyers. It’s the home page of eBay labs, where they display recent data (about 2 days old) that shows some of the top eBay search-term gainers.
